Social media platforms have evolved to become widely-used and trusted communities. This evolution has created a number of opportunities for sales prospecting. But what is the best way to take advantage of those opportunities? Connect, Inform, and Engage Anything you post in a business setting like LinkedIn should aim to simultaneously connect, inform, and engage your audience. Each post should connect with a specific type of person, inform that person of something relevant an

As the founder and CEO of OneIMS and Clickx, Solomon Thimothy has built his career around his passion for helping other businesses grow an online presence and thrive in the digital world. Solomon works with clients big and small to develop uniquely customized and highly effective marketing strategies that meet every company's individual goals. Follow him on twitter @sthimothy. Entrepreneurs go into business for a variety of reasons, yet they all have one thing in common: they

Before we begin, I realize it's a bold statement to say there are four secrets of social selling (as in things you're most likely not doing on LinkedIn, but should be doing to drive social sales). So let me prove it to you with a single click. Go to thisLinkedIn site and, assuming you have a LinkedIn profile, you will immediately see how you rank on LinkedIn's Social Selling Index (SSI). While I have a score of 75 (out of 100), most of my peers rank around 25. If you have a s